This type of malarkey exploded in popularity in the UK during COVID, mostly due to chains trying to make money from data during tough times.
Most of the time was just a multi-megabyte PDF to download (with a double digit percentage of it being outdated) and everybody hated it.
Some still insist on it and wonder why they’re going bankrupt. But if there’s one thing the British hospitality industry does well, it’s… not hospitality. At least not when combined with technology.
I went to a restaurant that had qr codes on the table to download an app. I asked for a menu and they don’t have any.
I just fucking left. Fuck that.
how did we do? click here for 25% tip!
This type of malarkey exploded in popularity in the UK during COVID, mostly due to chains trying to make money from data during tough times.
Most of the time was just a multi-megabyte PDF to download (with a double digit percentage of it being outdated) and everybody hated it.
Some still insist on it and wonder why they’re going bankrupt. But if there’s one thing the British hospitality industry does well, it’s… not hospitality. At least not when combined with technology.