Eh not really how it works. That merger is very recent. In the rest of the history of the company they were heavily at odds with the WWE. At the end ot the day they both sell “matches” though. The major difference being the WWE sells athletic theater and the UFC sells competitive fights. So the marketing being similar but the product is different. Both companies have been ruthless in talent/competition/territory acquisition for their entire lifespan.
Well, the same company that owns UFC also owns WWE.
So it’s only to be expected that they’re run the same way.
Eh not really how it works. That merger is very recent. In the rest of the history of the company they were heavily at odds with the WWE. At the end ot the day they both sell “matches” though. The major difference being the WWE sells athletic theater and the UFC sells competitive fights. So the marketing being similar but the product is different. Both companies have been ruthless in talent/competition/territory acquisition for their entire lifespan.